Customer to Company

18 03 2009

angry2Possibly the funniest example of brands missing the mark – and customer’s not liking it. Worth a read, and I apologise if you have already seen this in an email – “An Open Letter to James Thatcher, Brand Manager, Proctor and Gamble“.

Also have a look at the recent Motrin Moms scandal – another example of corporate lack of understanding that caused a huge backlash with customers – will they ever learn?? A drastic drop in their sales might help…

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